UNDER ARMOUR - ERASE ALL DOUBT

Art Direction / Design / Animation / Coding

This fun campaign also features the acting talents of Oscar winning actor, Jamie Foxx. The campaign feature both men's and women's product along with bold tagline, "Erase AllDoubt." The campaign extended through digital via a number of media partners including Sports Illustrated and ESPN.com. Created standard units, rich media units, mobile units, and custom skins. The cornerstone of the digital campaign was a full takeover of ESPN.com featuring a skin and billboard unit.